Research · 2021 to now
The first national study of co-buying and co-owning a home
5 editions since 2021. 6,200+ co-buyers and co-owners surveyed.
Cited by The New York Times, The Wall Street Journal and TIME.
Work
Research.
Original studies, customer insight and technical research.
Research · 2026
CoBuy Co-ownership Index™
A permanent public reference for how much of America co-owns.
Our model puts co-buying at 31.5% of US home purchases in 2026.
Research · 2026
The mortgage application, mapped
Every field of the US mortgage application, reconciled across the standards lenders and the agencies use.
869 form controls across a 5-standard reference.
Research · 2018 to now
Customer research
What co-buyers say, in their own words, on camera and on the record.
6 filmed interviews and a 360-person survey of people planning to co-buy.